Where to Place a Video Watermark So It Survives Reposting

Watermarking a video overlays your logo or a line of text on top of the footage so every viewer sees who made it. Evoke AI lets you add an image logo or custom text, then drag, resize, and place it directly on a live preview before exporting a clean MP4 with FFmpeg inside your browser. Nothing is uploaded, there is no account, and Evoke never stamps its own mark on your video — no AI API is involved either, and the clip stays entirely on your device.

Why watermark a video

A watermark is quiet, persistent branding. Once a video is posted, it gets reshared, downloaded, and re-uploaded, and a visible logo or handle travels with it so credit follows the content wherever it goes. For creators and businesses, that means free exposure and a clear signal of ownership that discourages others from passing the work off as their own. A watermark also lends a professional, finished look to tutorials, demos, and promotional clips. It does not need to be intrusive: a small, semi-transparent mark in a corner is enough to brand a video without distracting from what is on screen.

How to watermark a video, step by step

• Open the free Watermark Video tool
• Drag your video into the box or click to browse
• Choose Text to type a watermark, or Logo to upload a PNG, JPG, or WebP
• Drag the watermark on the preview and use the corner handle to resize it
• Set position, opacity, size, and rotation to taste
• Run the tool and download your watermarked MP4

Text watermark or logo: choosing your mark

A text watermark is the fastest option: type your name, handle, or website, pick a color, and you have instant branding without needing a graphic. It is perfect when you want a simple credit line or do not have a logo file handy. An image logo gives you full brand control, letting you place your actual mark on the footage; a transparent PNG works best because the areas around the design stay see-through and blend into the video. Both types can be positioned, resized, made more or less transparent, and rotated, so whichever you choose, it can be tuned to sit exactly where you want it.

Placing it exactly where you want

Rather than guessing coordinates, you drag the watermark straight onto the live preview and see precisely how it will look on the footage. A corner handle lets you resize it, presets snap it to any corner or the center, and sliders control opacity, size, and rotation. Opacity is especially useful: a semi-transparent watermark stays legible while letting the video show through, which looks far more professional than a solid block sitting on top. Because the preview mirrors the final export, what you arrange on screen is exactly what ends up burned into the downloaded MP4.

When to watermark a video

• Branding tutorials, demos, and promotional clips with a logo
• Adding your handle or website so credit follows reshares
• Marking draft or preview footage sent to clients for review
• Discouraging others from reposting your work as their own
• Giving a consistent, finished look across a series of videos

A good watermark brands the video without getting in the way of it.

Where the overlay is burned in

The FFmpeg WebAssembly engine loads when you run the tool and burns the watermark into the video entirely inside your browser tab. Your footage and your logo are never uploaded to a server, and no AI service is involved, so unreleased and client work stays private. Because the overlay and re-encode use your own processor, a longer or high-resolution clip takes more time than a short one, but nothing leaves your device.

Tips for a professional watermark

• Use a transparent PNG logo so only the design shows on the footage
• Lower the opacity so the mark is visible but not distracting
• Keep the watermark in a corner, clear of the main subject
• Match the size across a series so your branding stays consistent

Frequently asked questions